"Hi! I'm really bad at writing about myself, so I got someone else to do it..."
Taraka ‘TK’ Tennakoon is an art director, designer and writer with an unmistakable, concept-led aesthetic. The name doesn't exactly roll off the tongue with ease, so Taraka is simply known as ‘TK’ by his friends and associates (ask him how he got the name... as with all good stories, there is a beautiful stranger involved).
TK has a broad, somewhat unconventional suite of interests that inform the tonality and discipline of his work. From sparse Scandinavian synth pop to the classic British tailoring of Burberry and Star Trek's vision of a utopian future, TK is inspired by - and explores - beauty, optimism and innovation with his projects. Regardless of the viewer looking at his work on a phone, in an editorial spread or in a luxury department store, craft and storytelling meet with panache and purpose.
Having received his Bachelor of Arts in Perth, Australia, TK has worked at the Impact BBDO Group in Dubai for 11 years before making the move to AKQA. There, he currently serves as Associate Creative Director, specialising in luxury and sport, leading a coveted set of clients including Jumeirah, LOEWE and Under Armour.
Experience
Currently
AKQA, Dubai / Creative Director / 2024 - Present
Previously
AKQA, Dubai / Associate Creative Director / 2021 - 2024
Impact BBDO, Dubai / Associate Creative Director / 2018 - 2021
Impact BBDO, Dubai / Senior Art Director / 2012 - 2018
Impact BBDO, Dubai / Junior Art Director / 2009 - 2012
Clients
LOEWE, Jumeirah Hotels & Resorts, IKEA, Emirates, Mercedes-Benz, BMW, MINI, adidas, Under Armour, Snickers, Bloomingdale's, John Lewis, Robinsons, Huawei, One&Only Resorts, Pepsi, 7Up, Toyota, Visa
Awards
Cannes Lions
Bronze x 1
Dubai Lynx
Bronze x 3
Effie Awards
Silver x 1
Bronze x 1
MENA Digital Awards
'Agency Of The Year' x 2
Gold x 2
Silver x 5
Bronze x 3
MENA Cristal Festival
Gold x 1
Bronze x 1
PHNX Awards
Bronze x 2
Recognition
AKQA
Recipient of the 'Gamechanger Of The Year 2021', Dubai
Recipient of the 'Rigour Award 2023', Dubai
AdForum
PHNX Awards 2022, Judge
Contact